B2B Services hero image
Who We Help

Marketing built for the way B2B services actually sell.

Long sales cycles, multi-person buying committees, referral-driven pipelines that don't scale. Sakativa builds the channel mix that fills the top of your funnel and keeps it filled — without forcing a B2C playbook onto a B2B engine.

  • 8 services bundled
  • Built for your sales cycle
  • One professional team

Where B2B buyers actually research

  • inLinkedIn
  • Google
  • Salesforce
  • HubSpot

Focused

Your industry, your goals

Custom

Tailored proposal

30 min

Weekly strategy call

The overview

How we approach b2b services.

B2B services firms — consultancies, accounting practices, law firms, agencies, professional services — sit in the most underserved corner of the agency market. The advice you get from B2C-trained agencies is usually wrong (run more Meta ads, scale the funnel), and the advice you get from enterprise-focused agencies usually comes with a $20k/mo minimum.

Sakativa's B2B services playbook is built for firms that close $5,000–$500,000 deals over 30–120 day sales cycles, with buying committees of 2–5 people. That means investing in the bottom of the funnel where commercial intent lives, building retargeting that nurtures stakeholders who never click an ad, and reporting on pipeline metrics — not just MQLs.

What we hear

The pain we keep seeing.

  • Long sales cycles make ad spend feel like a gamble
  • Referrals are unpredictable and don't scale
  • Buying committees of 3–5 people slow every deal
  • Most agencies push you toward B2C tactics that don't fit
How Sakativa fixes it

The playbook for b2b services.

  • Google Ads tuned to bottom-of-funnel commercial intent keywords
  • Meta retargeting that warms up stakeholders before sales calls
  • SEO content built around buyer questions, not vanity terms
  • Weekly strategy reviews on pipeline value — not just lead volume
Illustrative scenario — not a client result

How a 22-person consultancy 3x'd its SQL pipeline in 6 months

A regional management consultancy was driving $42k/mo in revenue from inbound — almost all of it referrals. Marketing spend was $8k/mo with no attribution and a vague sense that 'it works.' When their two largest referral partners scaled back, the pipeline cratered.

We rebuilt their Google Ads around 14 bottom-of-funnel service queries, shipped two long-form SEO pieces a month answering procurement-stage questions, and set up Meta retargeting that nurtured stakeholders across LinkedIn-style placements. By month 6 SQL volume had tripled and 38% of new pipeline was sourced from paid + organic channels — up from 0%.

3x

SQLs / month

38%

Pipeline from paid + organic

6 mo

Time to result

This is an illustrative planning scenario, not a verified Sakativa client result. Actual outcomes depend on market, budget and execution.

Questions from b2b services owners

Do you understand long sales cycles?
Yes. Most of our B2B clients sell deals that take 30–120 days. We report on pipeline value and stage progression — not just MQLs.
Can you target buying committees?
Yes — through Meta retargeting tuned to known stakeholder firmographics, plus content built for procurement-stage questions.
What about LinkedIn?
We don't run LinkedIn ads as a default — the CPM rarely justifies the fit for our typical B2B clients. We'll honestly recommend it (and run it) when the math works.
Will you write the content?
Yes. Two long-form pieces a month, written by senior editors with B2B-services experience.
What's the typical engagement length?
Most B2B clients stay on for 12+ months because pipeline takes time to build. Month-to-month contract, but it compounds.

Want the playbook tuned to your business?

Book a 15-minute call and we'll walk through exactly how the b2b services playbook maps to your situation — even if we're not the right fit.

The engine

One system from first click to booked revenue.

01 // HIGH-INTENT CAPTURE

We show up where buyers are already searching.

Google Search, Local Services Ads and Maps catch people ready to call. Meta reaches them before they start comparing.

Google Ads
Maps + GBP
Local Services
Meta Ads
02 // SPEED-TO-LEAD

Speed-to-lead

Every form and call lands in your CRM with an instant text-back.

03 // PAGES THAT CONVERT

Pages that convert

Fast landing pages built, hosted and tested on your brand.

04 // WEEKLY REPORTING

Weekly reporting

Cost per lead, per booking and per sale — reviewed every week.

05 // YOUR ACCOUNTS

Your accounts

Ad accounts, pages and data stay 100% yours. Month to month.

Ad creative

Ads written for the customer you actually want.

Tap an industry to see how a campaign looks in the feed and how the numbers move down the funnel.

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Austin, TX

Illustrative example
Spent
$0
Leads
0
Cost / lead
$41.06
Leads
151
Booked
64
Sales
38
Pipeline

Every click traced to a job on your calendar.

Ad clicks
Search, Maps, LSA, Meta
Calls & forms
Tracked and recorded
Booked jobs
Text-back in seconds
Revenue
Reported weekly

Let’s make it happen

Built for b2b services.

All 8 services tuned for how b2b services actually sell — for one engagement, with no long-term contract.

  • A tailored proposal
  • Clear scope and reporting
  • Your accounts stay yours